Scott Devlin was named chief information officer of The Vitamin Shoppe in January 2023. Devlin spoke on a panel at Total Retail Tech in Denver last month, discussing the emerging technology that needs to be on retailers' radars. In this video interview from the event, he shares how he's transitioned into the C-suite position since taking on…

L.L.Bean has shuttered its flagship store, corporate headquarters, factories and other facilities in Maine, the outdoor goods retailer told CNN on Thursday, as authorities conduct a manhunt in the area for a person of interest in mass shootings. A spokesperson for the century-old company, one of Maine’s biggest employers, said it decided to shut the sites “out of an…

The holiday season isn't just a time of festive cheer and gift-giving; for retailers, it's a gold mine of customer data and a critical period for driving sales. In the era of data privacy and the diminishing power of third-party cookies, first-party data emerges as the superhero of customer engagement and targeted marketing. However, as…

As retailers gear up for the holiday shopping season, and digital shopping takes a front seat, it's more important than ever to understand what people are really doing, consuming, searching for and buying in their mobile apps. Accessing comprehensive data about mobile behavior reveals the importance of targeted strategies — especially on these smallest, most…

Stacey McCormick, chief marketing officer of Aerie, OFFL/NE, and Unsubscribed — all brands within the American Eagle Outfitters (AEO) portfolio — has been with AEO for 27 years and has seen the transformations within the company firsthand. At the Women in Retail On the Road event in Pittsburgh earlier this month, McCormick sat down with…